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patient-journey

Customer Acquisition in Medical Aesthetics

The iConsult Consultation Process breaks the customer journey down into a number of key stages/processes; At the top level there are three key objectives that need to be considered, which are common across any business: Customer Acquisition Customer Activation Customer ...
stand out in business

How to Stand out by being Outstanding

Sunday was a strange day. I had been asked to present at Aesthetic Medicine Live on the topic of creating compelling customer experiences. I had the early afternoon slot, a topic I knew, and a deck I was pretty happy with, I was ...
iConsult webinar

iConsult launches the iConsult Webinar Series

iConsult Software today launched a series of six weekly webinars designed to help iConsult users maximise the value of the system. iConsult founder Richard Crawford-Small commented; \"Our research has shown that Aesthetic Practices put a huge focus on acquiring new business, ...